Launch your fashion label with absolute confidence and finally turn your idea into a profitable reality.

Learn how to structure your fashion business for maximum profitability and maximum brand value. Correct fundamental business mistakes and carve a successful strategy. Business is hard and there is no fast-track to success. It takes the right strategy, experience, talent and a lot of hard work. The wrong approach can be (very) costly so learn as much as you can before you start.

ONLINE COURSE – STUDY FROM ANYWHERE

8 week course | Next course: 13 November 2017

$647

$69 x 10 payments

STUDY WITH US

No deadline to complete
Lifetime access
Study from anywhere
Tutor support
Private student group
Supplier contacts

As seen in
As seen in Vogue
As seen in Fashion Journal
As seen in Clique
As seen in Voyeur

Who is this course for?

People who would like to start a fashion label, existing fashion business owners who don’t have a background in fashion business, fashion brands that haven’t been making money and need to turn their business around.

Why do I need this course?

  • To know how to create a profitable business
  • Develop a strategy that is right for your business
  • Avoid costly mistakes – learn how to structure, operate and manage your business
  • Save time – use our templates and pre-filled examples
  • Save money – there’s no need to hire anyone to write your strategy
  • Understand business and what it means to be professional
  • Develop a promotion strategy that is right for your business
  • Understand how to position your business to gain maximum brand value
  • Gain competitive advantage
  • Access to supplier contacts
  • Tutor support through the course (and mentoring available after)

Your tutors

vanja stace

Vanja Stace

Marketing | Digital | Sales

Vanja is an experienced fashion professional, and founder of The Fashion Darling.

Vanja has a Bachelor of Design and has worked in sales and marketing for many New Zealand designers including Liz Mitchell, Caroline Sills, Calliope and Richard Moore. She also had her own fashion label so she understands what emerging designers go through.

Building on her passion for marketing, Vanja studied marketing, management and digital, before landing key digital roles for City Beach, Napoleon Perdis and Ally Fashion. Now based in Sydney, she runs The Fashion Darling and coaches and mentors emerging designers.

Vanja is also a tutor and mentor at QUT Fashion Accelerator, where she teaches marketing and digital to emerging fashion designers.

Natasa Grbic Pitra

Production

Natasa is an experienced production specialist, whose extensive career includes working designer and factory side.

She studied Fashion Business in Sydney, and at the same time interned at various fashion shows and fashion houses. Her first role was in design/product development for Menswear Tailored suits. Returning home to Melbourne, Natasa landed a job in a local factory that produced/manufactured all the major Melbourne designer’s clothing at the time. It is here where she had on the ground experience for almost 3 years, gaining her best technical skills, and further evolving her sewing and pattern making skills.

Following this, Natasa moved up to work for one of Melbourne’s most prestigious labels – Scanlan Theodore. Later, studying a fabrics course in Dubai at LCF (London College of Fashion) Natasa moved on to work for other Melbourne boutique labels and is now currently a Production Manager for a boutique label.

Natasa also has a journalism degree and has worked as a freelance fashion writer for many online and print publications.

Course modules

The course consists of 8 modules which are designed to help you understand the processes used by a fashion business, and to teach you business & marketing skills and strategies not offered in fashion degrees.

The course structure is designed in a way that will build on your abilities and help you to understand what’s involved in launching and marketing a fashion label. Each week you will receive a new course module, and each module has multiple lessons.

01

Launch plan

02

Brand strategy

03

Pricing strategy

04

Production

05

Sales strategy

06

Digital strategy

07

Marketing strategy

08

Management

Templates

Done-for-you templates to use in your business

01

Launch plan

02

12 month sales & production calendar / schedule

03

Sales channel template

04

Pricing sheets

05

Technical specifications sheet template

06

Overhead costs template

07

Order form template

08

Marketing plan template

09

Marketing budget template

Industry specific advice

ACCESS INTERVIEWS WITH

Access hours of video interviews with Industry Insiders including interviews with founders of Stylerunner, Fashion Palette, White Runway, Alice in La-La Fashion Agency, Amee Boers Fashion Agency, Dead Studios, and many more.

startup tips from Stylerunner

JULIE STEVANJA
Stylerunner

startup tips from Fashion Palette

SONJA MEFADDI
Fashion Palette

startup tips from sant elia

STEPHANIE CHERRINGTON
Sant Elia

startup tips from white runway

REBECCA MARSH
White Runway

startup advice from something nice boutique

ELANA MIRTSOS
Something Nice

startup tips from alice fitch

ALICE FITCH
Alice in La-La

startup tips from amy boers

AMY BOERS
ABFA

startup tips from dead studios

SAM MOORE
Dead Studios

startup tips from moda production agency

YOYO XU
Moda Production Agency

startup tips from style my

ELIN & TANJA
Style My

startup tips from contagious agency

ZOE LAW
Contagious Agency

startup tips from arrnott olssen

ARRNOTT OLSSEN
Rogue Homme

CHANGE YOUR BUSINESS FOREVER

$647

$69 x 10 payments